Daily Archives: April 5, 2014

A Bad Economy Encourages Thrift: Emergence of Small Businesses Opting for Value Based Deals

With McDonald’s corporation and Wal-Mart reporting their most recent quarterly earnings an underlying message shone through the numbers which was that of margin pressure. It’s a similar story in the Eurozone too. Driven by increasingly cash conscious consumers and rising input costs, firms are looking to find creative ways to boost profitability through efficiency gains. […]